• todd960

SATISFIED is a past tense word that never makes it to tomorrow...



What is it that separates the Exceptional CEO's and Businesses from being average or slightly above it?


Great leaders have a few major characteristics that are in common. I've found that same holds true in many strong businesses. Regardless of industry high performing leaders and businesses are highly adaptable, focused and passionate about their vision. They make it a habit not to get caught up in a lot of details. Rather they focus on one question...

"How can we improve ourselves to do better tomorrow than we did today?"


Using this question sets the frame work and mindset to consistently drive the business forward never staying idol. It reinforces the idea that you should be constantly shifting and morphing whether times are good or bad. All, without exception, high performaning businesses that I have had interaction with have an impeccable and current accounting and measurement system in place that delivers predictable and efficient results. And when it stops delivering consistent results, any hesitation for change is not tolerated.

Exceptional CEO's aren't worried about being the smartest person in the room. Instead they are focused on attracting the best and smartest talent to get on the Company Bus. It's not rocket science to understand that the TEAM BRAIN is far more powerful than the individual. Adding Great DNA in the form of New People allows you to keep your pulse on the outside world and its impact on your business. Human talent is the currency of the new economy!


Although turning a profit is a must to maintain existence the Exceptional Leader values time at the same level as money. You can sometimes recoup the money, but you can never get back the time. The value of the Return on Minutes (ROM) is equal to the Return on Investment (ROI) for the elite business owner.


Everybody wants results and they want them tomorrow. The not-so-exceptional CEO's and business owners focus on the results forgetting the most important key to sustaining them...

How were they obtained? Measurement is the key to repeating results!


For the Exceptional it's a never ending process. There's no ultimate finish line where they can say they have arrived. In their world, Satisfied is a past tense word that never makes it to tomorrow!

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